Our Dream Farm
Big Circus Media
Bishopp PR works closely with Big Circus on their productions, most recently on the returning series Our Dream Farm with Matt Baker. The programme followed seven applicants competing for a life-changing opportunity: a 15-year National Trust tenancy in Eryri (Snowdonia).
The series highlights the realities of life as a tenant farmer, from supporting nature and running sustainable businesses to celebrating Welsh culture and language, and showing the importance of farming for rural communities.
Across eight episodes, viewers watched applicants present business plans, share their vision for the farm, and experience life on the National Trust Cymru estate. Each week, candidates were eliminated until just two remained, with only one securing the transformative tenancy.
Bishopp PR sustained coverage throughout the run, launching the campaign with a publicity day with Matt Baker and concluding with a winners’ campaign under embargo
